Zoo Promotion
This project was conceived of as a series of unique promotions for a zoo. Rather than just showing photos of the animals, I wanted to do something different that would make the ads stand out. Considering the appearance, environment, and personality of each animal featured, I created a series of collages that represent them, and incorporated them into ads to promote these exhibits. Each ad presents the collage along with informational copy that ties into the visual and furthers the concept.